The ARISE+IPR: Seminar on IP Services and Tools to Businesses in the Philippines aim to raise awareness on the benefits of intellectual property (IP) protection and tools and services available to facilitate the IP registration and protection, targeting regional and international entrepreneurs who wish to bring their products and services to the Philippines market. The event will provide the audience with essential information concerning the IPOPHL’s role in supporting businesses and the IP services the IPOPHL offers, such as the Alternative Dispute Resolution services.

A company’s intangible assets – intellectual property rights – such as trade marks and industrial designs, are key to the company’s branding protection and business strategies. Successful branding with such assets allows a company to stand out and gain recognition when expanding within national and also international markets.

IPOPHL will be introducing the IP system in the Philippines and the programmes and services they offer to businesses currently operating or interested in pursuing business opportunities in the country for the registration and protection of intellectual property rights

  • Introduction about the IP Office of the Philippines and its support to businesses
    • Atty. Mary Grace Cruz-Yap, Director IV of the Documentation, Information and Technology Transfer Bureau
  • Introduction about IPOPHL’s Alternative Dispute Resolution (ADR) services
    • Atty. Cristine Pangilinan-Canlapan, Director III of the Bureau of Legal Affairs
  • Dialogue with the businesses

Date: October 27, 2021

Time: 14:00-16:30 (GMT+8, Manila time) / 08:00-10:30 (GMT+2, CEST)

Platform: Zoom

REGISTER HERE

The ARISE Plus Intellectual Property Rights (ARISE+ IPR) programme is one of the components under the Enhanced ASEAN Regional Integration Support from the European Union (EU) — or ARISE Plus — programme.

The five-year, EUR 5.5 million ARISE+ IPR programme supports regional integration through IP cooperation and aims to upgrade IP systems for creation, protection, utilisation, administration and enforcement, in line with international best practices and standards and the strategic objectives of the ASEAN IPR Action Plan 2016-2025

ARISE+ IPR aims to:

  • enhance participation of ASEAN Member States in international IP treaties and global systems;
  • contribute to institutional capacity building to develop more efficient ASEAN IP offices;
  • increase political and public awareness of the importance of IP protection and enforcement;
  • reinforce the capacity of ASEAN businesses to commercialise and protect their IP rights;
  • provide tailor-made support to Cambodia, Laos and Myanmar to promote IP rights and innovation.