Wagi Sa Yamang Isip 

Mina Esguerra on sharing the love of romance and intellectual property with Filipino writers

by Joseph F. Nacino

In 2013, Mina Esguerra posted a simple offer on social media. She would run a free online romance-writing class.

At that time, Esguerra was already an established romance writer. Her contemporary romance novellas had won Filipino Readers’ Choice Awards. Later, she would be featured on NPR, Buzzfeed, the Seattle Review of Books and more. She would also become the founding co-editor of Komiket’s romance imprint Blush Books and the editor-at-large for new adult at Vibal Publishing.

As an author, she had navigated traditional publishing, self-publishing, contracts, marketing and intellectual property (IP) the hard way. With a background in Development Communication and community-building, she understood that information is power and that too many Filipino writers lacked access to it. So a writeshop felt necessary.    

Following Esguerra’s post, a hundred Filipino writers signed up. What started as a mentoring session, RomanceClass has become a movement, helping a hundred or so writers draft, publish and protect their works. 

In 12 years, Esguerra has conducted 12 batches of classes that drew in 667 participants and saw the completion of 171 complete drafts. Of these, 100 books succeeded in publication, each of which she had bought and read from start to finish.

But more than the numbers, RomanceClass has become a space where a writer with zero followers can be discovered by global readers. New authors find beta readers, editors, cover artists and photographers and writers learn not just how to finish a book but how to negotiate a contract.

RomanceClass 10th anniversary
RomanceClass at the Philippine Book Festival 2023

Beginnings, challenges of a life-long love 

Esguerra’s love for romance literature started as a teen. In high school, she wrote love stories and let her classmates enjoy them. As a budding writer, she had targeted to be a published author in her 30s. That goal came just in time with her first novel in 2009 through “My Imaginary Ex,” acquired by Summit Books. 

After being published traditionally, Esguerra decided to try the self-publishing route in 2010, a move that helped her expand her market across the Philippines and in over 50 countries. 

Novels
Cover art of Mina Esguerra's novels

But the challenge does not end in putting her works out there—it’s getting global and local publishing to support Filipino authors.    

“A Filipino author’s biggest struggle is having to deal with colonial mentality within the Philippines (publishing and bookselling) and then being treated as invisible outside of it. That’s changing, but slowly. A Filipino romance writer only really breaks through thanks to the intentional support of people (readers, fellow authors, editors, librarians, educators) who already have a platform and are committed to diversifying their reading,” she added.  

She is also pushing to normalize optioning, wherein a producer or studio pays an author a fee for the exclusive, time-limited right to develop a book into a film, TV show or streaming project.   

“The current practice of inviting authors to pitch our books to a producing or writing team, where no business relationships are promised, just opens us up to exploitative deals or having our work ‘inspire’ someone else,” she warned.   

Esguerra also noted that while there are the usual challenges in writing and publishing, romance writers struggle with the misconception that what they do is “easy” as they simply write about their “real lives.”   

She noted that “romance books are used to judge women and held up as cautionary tales because some books perpetuate the narrative that women and queer people should suffer when they try to find love.”     

To address this, she said: “My response is to talk and write about romance writing as craft that requires skill, as often as possible.” 

 

Protecting the IP of Romance Literature   

Esguerra has already made many strides in protecting her IP, from registering her pen name and RomanceClass as trademarks with the Intellectual Property Office of the Philippines (IPOPHL) to working with the National Library for the registrations of her books.   

With her books available in online markets, she also wants to strengthen the IP protection of her works, especially against new technologies like artificial intelligence (AI) and the unauthorized use of digital works to train these technologies.  

Esguerra credited learning about IP to another female Filipino writer, Bebang Siy, who is also a copyright and authors’ rights advocate. “Hearing her experiences of helping compensate IP owners made it real for me—our books are intellectual property, and valuable,” she said.  

While she did not understand copyright when she was first published in her late 20s, she was lucky that her first contract did not acquire her copyright.   

“So many authors saw form contracts that turned over copyright to the publisher and never questioned it, and I don’t think I would have known the difference as well,” she said.  

Esguerra firmly believes that writers should own their stories and IP rights. “I actually would recommend every writer to handle their own copyright and IP protection regardless of whether they work with a corporate publisher or publish it themselves,” she said.  

While this knowledge of IP protection has served to guide her on her writing journey, she has also been passing this knowledge to the community of romance writers she founded, as well as other writers. 

For example, she published advice to keep copyright on her Wattpad in 2014 in Taglish, and that page alone later garnered 58,000 views with Wattpad users sending it to their friends.  

Mina Esguerra
Books on display at the Common Room Mess Studio in Makati

Despite these challenges, Esguerra is hopeful for the future, especially as budding romance writers seek to write their own stories.   

“Filipinos are writing a lot of romance across different sub-genres already. I’m excited about the alternative platforms and formats that authors are using now, like digital subscriptions, audio editions, independent apps,” she said.  

Furthermore, she is actively working to welcome new members and readers in RomanceClass as this sustains the community by pushing them to help each other out.   

“My focus in the past few years has been to engage with new readers, because every year (every day) is a chance to introduce the books to someone experiencing this for the first time. Having new readers is enough of a jolt that energizes every other aspect of the community,” she said.  

Today, Esguerra is in the works of writing her 30th book, and she never gets tired of the   relationship with romance writing. “I feel like there’s a lot more to say about Filipinos experiencing romance in this particular moment in time,” she said.