Manila - June 27, 2014 - The multi-agency IP taskforce National Committee on Intellectual Property Rights (NCIPR) staged last 27 June a ceremonial destruction of fake goods at the Camp Crame Grandstand in Quezon City in a bid to highlight and raise public awareness about the risks of using counterfeit and pirated goods.
The event was held in line with the commemoration of the anniversary of the Philippine IP Code or R.A. 8293 and with the observance of the World Anti-Counterfeiting Day.
This year’s ceremony also featured the announcement of the country’s new batch of IP Champions. The awardees have made notable contribution in improving the IPR protection environment in the country that resulted in the removal of the Philippines from the notorious United States Trade Representative (USTR) Special 301 Watch List, the first time after 20 years.
“Through the help and efforts of our IP Champions, we are able to improve our IPR protection environment and enhance our image in the international IP scene. We build upon this improved IPR enforcement to facilitate innovation and creativity in the country,” said Atty. Ricardo R. Blancaflor, Director General of the Intellectual Property Office of the Philippines (IPOPHL).
The new IP Champions are Hon. Jose L. Cuisia, Jr., Philippine Ambassador to the United States; Commissioner John Philip Sevilla of the Bureau of Customs; Gen. Mario A. Mendoza, District Collector at the Bureau of Customs; Justice Andres B. Reyes, Jr., Court of Appeals Presiding Judge; Atty. Virgilio L. Mendez, Director at the National Bureau of Investigation (NBI); Atty. Dante Jacinto, IPR Division Chief at NBI; Ronaldo Ricketts, Optical Media Board Chairman; and Atty. Teddy Sandy Raval, IPR Division Chief at the Bureau of Customs.