"What's in a Name?" is a regular column of Atty. Adrian S. Cristobal, Jr. that appears in Business Mirror containing issues relating to intellectual property.

• The Courts and Creativity (12/4/2008)
• Obama and IP (11/19/2008)
• Innovation and National Development (10/30/2008)
• Aesthetic (10/18/2008)
• Distinctly Filipino (10/9/2008)
• New Challenges for WIPO (10/2/2008)
• Creativity and the Judiciary (09/11/2008)
• Performers (08/21/2008)
• Whats in a Rule? (07/31/2008)
• Yaman Gensan (07/24/2008)
• Artist and Competitiveness (07/17/2008)
• Wanted: More patents (06/26/2008)
• Patentability (06/19/2008)
• Independence (06/12/2008)
• Centers of Creativity and Innovation (05/22/2008)
• IP and technological development (05/8/2008)
• Brand (05/1/2008)
• World Book and Copyright Day (04/24/2008)
• World IP Day (04/17/2008)
• Owning ideas (04/03/2008)
• Hard work (03/13/2008)
• Scientists (02/28/2008)
• Eureka! (02/21/2008)
• Choices (02/07/2008)
• My father, my ‘consiglieri’(01/03/2008)
• IP and innovation (11/29/2007)
• An author’s moral rights (11/08/2007)
• Celebration (10/25/2007)
• Performers’ Rights (10/18/2007)
• Great Idea! (10/11/2007)
• Myths about Patents(1) (10/04/2007)
• A slow death (9/27/2007)
• IP and public health (9/13/2007)
• Copyright and
  government works (8/30/2007)
• A Battle Royal? (8/8/2007)
• Back to the future (7/26/2007)
• Genius in the garret (7/19/2007)
• Intellectual capital (7/12/2007)
• A shared passion (7/5/2007)
• Technology for the poor (6/28/2007)
• A writer’s travails (6/21/2007)
• Kill Bill (2) (6/14/2007)
• IPRTI (6/7/2007)
• Celebrating Creativity (5/31/2007)
• Hail to the Chief (5/16/2007)
• The watch list (part 3) (5/3/2007)
• Encouraging Creativity (4/26/2007)
• Hidden Agenda (4/12/2007)
• In support of copyright (3/29/2007)
• The watch list (part 2) (3/22/2007)
• The watch list (part 1) (3/15/2007)
• Kill Bill (3/01/2007)
• A Decent Proposal (2/15/2007)
• A Global Patent? (2/082007)
• Patents and the Public Interest (1/11/2007)
• Adding Fuel to the Fire (1/4/2007)
• Publish or Perish? (12/7/2006)
• The Wisdom of the Judges (9/28/2006)
• IPR Week (10/26/2006)
• Economics of Copyright(10/19/2006)
• Competitiveness (10/12/2006)
• WIPO (9/28/2006)
• Copyright in the Knowledge Economy (9/14/2006)
• Secrets (8/10/2006)
• Umpil (9/7/2006)
• IP is about Development (8/3/2006)
• Copyright in Adverts (7/6/2006)
• Design
  (6/29/2006)
• Tequila or Lambanog?
  (6/22/2006)
• Traditional Knowledge
  (6/15/2006)
• IPR in APEC (6/1/2006)
• For a song (5/18/2006)
• Pacquiao's lament (5/11/2006)
• Patent and Profit (5/4/2006)
• Intellectual Property was published on 26 April 2006, coinciding with the celebration of the World Intellectual Property Day.